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2022 Social Media Trends

Social Media Advertising Trends For 2022

Looking to ramp up your advertising strategy in 2022? Take a look at the stats gathered from a survey done by Smartly.io and WBR Insights.

The report is based on a survey of 100 respondents (B2C companies in e-commerce, CPG, retail, gaming, travel, and financial services) across North America. All respondents were director level or higher, with roles in media, digital advertising, social advertising, performance marketing, brand marketing, and e-commerce.

Click here for a downloadable copy of the stats

percentage of budget spent on social
biggest investments
increase spending
motion creative
platforms used
best ROAS
future goals

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